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My Hobby is Watching 450+ Movies A Year. All I’ve Learnt Is How To Stop Worrying And Love The Channel Differences

  • Business Strategy
  • Creative Development
  • Faith Thinking
  • Industry & Culture
I watched 429 movies last year, just for fun. That's not even my best single year — 713 in 2022. I promise I have both a personal and professional life. I just really like movies. And like any fine, upstanding cinephile, I checked out The Mandalorian & Grogu this past weekend at my local independent cinema (check out The Sun Theatre in Yarravile) and while I had a genuinely good time whiling a…
Influencer Marketing Isn’t Dead.
The influencer landscape has changed, and not in the subtle, algorithm-tweaking way. Audiences have grown up alongside social media, and with that growth has come a sharper understanding of who influe…
Faith Thinking | Happy 21st Birthday!
Twenty-one years ago, in July 2003, we established The Faith Agency with a clear vision “to provide our clients with commercial advantage through clever creative thinking”.  Central to that objective …
Teamwork is an essential part of developing a successful ad campaign. The development of a new awareness campaign for Adriatic was the result of a very successful collaboration between agency, client …
In the latest of his ‘A Bit of Everything’ series meeting retail industry leaders, David Trussler caught up with CEO of Clark Rubber Anthony Grice. The exchange provides some context and background to…

The decline of traditional TV
The writer’s strike in the US highlights some of the challenges that traditional TV is facing as the constant struggle for eyeballs continues.  NBC, Disney, Paramount, and Warner Bros have all relied …

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