We first started with sourcing each of the four stories to be told. We found more than the required total, working closely with the ACCC to identify which four would be most beneficial for the campaign. We coordinated with each of these parties, careful not to upset them given the potentially volatile nature of their scam. We were able to produce four quality 2-minute videos, with then a 30-sec and 7-sec cutdown for each of them. All were produced within a month, from initial appointment to delivery of final outcomes, and the results were incredible positive.