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From 2020 to 2022, The Faith Agency assisted national tyre retailer BestDrive to improve their online presence to the drive measurable business outcomes through digital paid search advertising activities. Originally launched as an offshoot of the Continental tyre brand, BestDrive at their peak had 30+ outlets spread across Australia. The objectives of our activity were to increase website traffic, boost conversion rates and optimise pay per click Google Ad campaigns to deliver effective and efficient results to each outlet in their geographic location.