Media Buying & Planning

Britex | Job Done Right. Job Done Britex

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Capture sufficient video content to assist with Britex’s content marketing requirements. Turn footage into brand ads while also drawing out hero images for use across a variety of platforms. We know Britex needs content, so we planned out a shoot that involved us getting as much as possible across a similar set of actions: identifying the problem, providing the solution and witnessing the outcome. These actions were replicated by different sets of actors all representing the different target audiences.
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Freighter Group | Rebranding Launch

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Capture the launch of Freighter Group’s rebranding efforts, including walking customers around their manufacturing facility, the launch event itself and the post-launch dinner. Footage needed to serve multiple purposes for both the new video as well as advertising efforts into the future, edited into a compelling and concise video. Video production partner Burninghouse figured prominently in the delivery of the finished product.
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Devondale | Adds Real Sparkle

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Effectively launch a new product range from the longstanding Australian brand. Devondale Juices came to The Faith Agency to help realise a strategic campaign for their new Sparkler range of low-sugar fruit juice drinks. Creative needed to offer real cut through and campaignability while media buying needed to be tightly managed, delivering quality reach on a limited budget. There was also a need to update the brand’s website, previously built by The Faith Agency.
READ ON

Britex | Job Done Right. Job Done Britex

Capture sufficient video content to assist with Britex’s content marketing requirements. Turn footage into brand ads while also drawing out hero images for use across a variety of platforms. We know Britex needs content, so we planned out a shoot that involved us getting as much as possible across a similar set of actions: identifying the problem, providing the solution and witnessing the outcome. These actions were replicated by different sets of actors all representing the different target audiences.
READ ON

Freighter Group | Rebranding Launch

Capture the launch of Freighter Group’s rebranding efforts, including walking customers around their manufacturing facility, the launch event itself and the post-launch dinner. Footage needed to serve multiple purposes for both the new video as well as advertising efforts into the future, edited into a compelling and concise video. Video production partner Burninghouse figured prominently in the delivery of the finished product.
READ ON

Devondale | Adds Real Sparkle

Effectively launch a new product range from the longstanding Australian brand. Devondale Juices came to The Faith Agency to help realise a strategic campaign for their new Sparkler range of low-sugar fruit juice drinks. Creative needed to offer real cut through and campaignability while media buying needed to be tightly managed, delivering quality reach on a limited budget. There was also a need to update the brand’s website, previously built by The Faith Agency.
READ ON

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