Automotive Marketing Agency

The automotive industry sector is both highly dynamic and highly competitive, and one that is well understood by The Faith Agency, with a proven track record in developing and producing innovative automotive advertising campaigns, consumer marketing and B2B programs across all channels for clients as their automotive advertising agency of choice.

Cat Trucks

The Faith Agency has a long and successful history of working within the transport and trucking industry. When international trucking brand, CAT Trucks, looked to launch into the Australian market, Faith developed a comprehensive brand strategy and communications program that would aggressively build market share. With a focus on innovation, CAT…
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BP Case Study

The launch of BP’s Ultimate Diesel Fuel was a great opportunity for The Faith Agency to showcase its ability to deliver an engaging campaign that spanned digital, in-store, video production and a national competition. Having secured great talent in the form of motor racing identity Steve Richards, content was filmed across locations in Melbourne…
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Freighter Group | Rebranding Launch

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Capture the launch of Freighter Group’s rebranding efforts, including walking customers around their manufacturing facility, the launch event itself and the post-launch dinner. Footage needed to serve multiple purposes for both the new video as well as advertising efforts into the future, edited into a compelling and concise video. Video production partner Burninghouse figured prominently in the delivery of the finished product.
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Best Drive | Google Ads Strategy

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From 2020 to 2022, The Faith Agency assisted national tyre retailer BestDrive to improve their online presence to the drive measurable business outcomes through digital paid search advertising activities. Originally launched as an offshoot of the Continental tyre brand, BestDrive at their peak had 30+ outlets spread across Australia. The objectives of our activity were to increase website traffic, boost conversion rates and optimise pay per click Google Ad campaigns to deliver effective and efficient results to each outlet in their geographic location.
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BestDrive’s Burgeoning Marketing Program

Over the past 12 months, Faith has been working closely with tyre and auto retailer, BestDrive, to develop and grow a sustainable marketing program that covers a wide variety of platforms and activities. Starting with paid digital advertising, before moving onto website design, catalogue development and branding strategy, the final piece of the puz…
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MaxiTRANS Brisbane Truck Show 2021

In May 2021, MaxiTRANS were a key participant in the 2021 Brisbane Truck Show. For over 50 years, the Brisbane Truck Show has been a biennial trade show highlighting the latest and greatest from truck and trailer manufacturers across Australia and New Zealand. MaxiTRANS, as Australia’s largest trailer manufacturer, has been a key supporter of the s…
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MaxiTRANS & R U OK? Day 2020 – Gotta Have Faith

Now more than ever, mental health is one of the most important causes in our society. Far too many people have suffered in silence without support or encouragement to share how they are going. R U OK? aims to change this and has been doing so since 2009. Working with experts in suicide prevention and mental illness along with state and federal gove…
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MaxiTRANS Economic Stimulus Update Campaign – Gotta Have Faith

In March 2020, MaxiTRANS sought to leverage the recent Australian Government Stimulus Package into sustained business during the coronavirus pandemic. And Faith stepped up to assist with developing multiple campaigns around this Stimulus Package, along with a series of creative executions. The Brief In the mad rush during the initial weeks of the…
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June Jeep Sales on the up

A tough retail market saw a change of tactics with Melbourne based client City Jeep during June. Rather than just doing the normal EOFY offer, City Jeep used a combination of a ‘minimum trade-in offer’ and ‘free servicing’ to boost its new car and demo sales with positive results. Margins are tight in the car business so volume and the focussed man…
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Turn Towing into Gliding

AL-KO, the world leader in caravan chassis and suspension technology, recently announced the launch of AL-KO Enduro™ Touring - a revolutionary new product that provides enhanced comfort, control and durability of independent trailing arm suspension for touring caravans and camper trailers. The brief to Faith was simple. Create a captivat…
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Easy to navigate new BP tool for truckies

Ensuring truck operators know about the different services available at truck friendly BP service stations at a national and state level might seem an easy task, but there were some challenges in creating a user friendly pdf that was totally interactive and easy to use. A series of simple graphic icons were created for each of the diesel station…
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Cat Trucks

The Faith Agency has a long and successful history of working within the transport and trucking industry. When international trucking brand, CAT Trucks, looked to launch into the Australian market, Fa…
READ ON

BP Case Study

The launch of BP’s Ultimate Diesel Fuel was a great opportunity for The Faith Agency to showcase its ability to deliver an engaging campaign that spanned digital, in-store, video production and a nati…
READ ON

Freighter Group | Rebranding Launch

…
Capture the launch of Freighter Group’s rebranding efforts, including walking customers around their manufacturing facility, the launch event itself and the post-launch dinner. Footage needed to serve multiple purposes for both the new video as well as advertising efforts into the future, edited into a compelling and concise video. Video production partner Burninghouse figured prominently in the delivery of the finished product.
READ ON

Best Drive | Google Ads Strategy

…
From 2020 to 2022, The Faith Agency assisted national tyre retailer BestDrive to improve their online presence to the drive measurable business outcomes through digital paid search advertising activities. Originally launched as an offshoot of the Continental tyre brand, BestDrive at their peak had 30+ outlets spread across Australia. The objectives of our activity were to increase website traffic, boost conversion rates and optimise pay per click Google Ad campaigns to deliver effective and efficient results to each outlet in their geographic location.
READ ON

June Jeep Sales on the up

A tough retail market saw a change of tactics with Melbourne based client City Jeep during June. Rather than just doing the normal EOFY offer, City Jeep used a combination of a ‘minimum trade-in offer…
READ ON

Turn Towing into Gliding

AL-KO, the world leader in caravan chassis and suspension technology, recently announced the launch of AL-KO Enduro™ Touring - a revolutionary new product that provides enhanced comfort, contro…
READ ON

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